Social norms action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
Time to read
1 minute
Read so far

MISTICA: Methodology and Social Impact of Information and Communications Technologies (ICT) in Latin America and the Caribbean

0 comments
MISTICA's main objective is to structure and support a network of researchers and institutions using ICT for cooperative research, development, and community work in Latin American and the Caribbean. The project is built around a virtual community that works collaboratively to study and improve the the Internet's social impact.
Communication Strategies

This think tank through the following tools: the MISTICA site, a methodology for e-conferences with language translation linked to this site, a remote participation methodology for face-to-face meetings, an Internet social impact compensation office, the financing of pilot applications, and multiple on-line evaluations.


Based on the premise that the process is as important as the objective, this project has been designed and is carried out with the close involvement of the virtual community itself. The 250 participants work to achieve cultural and linguistic pluralism, which allows them to contribute in the following ways: by participating in the e-conferences (which average two per day), by acting as members of the jury to select the pilot applications or by writing a report), by collaborating on some of the pilot applications, by directly writing to the coordination team or to other members, and by completing on-line evaluation forms.

Development Issues

Technology.

Key Points

Organisers observe that the project has had a multiplying effect on collaboration among users and on project coordination (1/4 of the budget is devoted to financing for collaboration projects and/or to converting virtual community members into project consultants). MISTICA organises the access of structured information that is useful for training (the Web page now receives an average of 5,000 visits a day).


Some barriers to MISTICA's continued growth are the number of existing e-conferences with a similar focus (which threaten users with an information overload); the cultural characteristic of low participation in social movements; and the complexity of the projects (which is reflective of the number of interrelated components).

Partners

International Development Research Centre (IDRC), Fondation Charles Léopold Mayer pour le progrès de l'Homme (FPH) (Foundation for Human Progress), Alianza para una palabra unida y responsable (Alliance for a United, Responsible Voice), FUNREDES.