Social Norms
Social norms action with informed and engaged societies
Social Norms
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Right to Know Initiative Country Profiles

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Right to Know is a global youth communication initiative - led by youth, for youth. Right to Know uses the creative and transformative powers of youth to ensure they have the necessary information and skills to make informed decisions and lead healthy lives. Key to the Initiative is the involvement of young people at the center of the program in every country: as researchers, as creators, as communicators, and as true partners. They become activists for the cause of HIV/AIDS awareness and prevention as they research, design and implement strategies for reaching out to other young people.

If we are determined to alleviate problems, it does not matter how old we are. - Pattama Kattivong, 17, RTK Thailand

For background information, youth testimonials, and photos, see the country specific links and PDF and HTML files below.

Click on the country name below for the profile of your choice.

Countries involved:

Bosnia & Herzegovina

Côte d'Ivoire

Ghana
Guatemala
Haiti
India

Jamaica
FYR Macedonia
Malawi
Namibia

Nigeria
Thailand
FR Yugoslavia
Zambia
Click here for a summary description of the Right to Know (RTK) Initiative
Click here to download a PDF version of "What is Right to Know? Plans, phases, approaches, goals, results."
Click here to download a PDF version of "An introduction to the Right to Know initiative."
Click here to download a PDF version of "RTK Initiative - Youth in Action."
Click here to download a PDF version of "Photos from various Right to Know workshops and activities from participating countries."
(All require Adobe Acrobat Reader)
Click here for additional web resources related to this initiative.