Social Norms
Social norms action with informed and engaged societies
Social Norms
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Strengthening Lifeline Media in Regions of Conflict - Global

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Lifeline Media is a project of the Radio Partnership of the International Centre for Humanitarian Reporting (ICHR/RP), the Geneva-based NGO which promotes a more effective use of media as a tool in development and conflict situations.
Communication Strategies

Lifeline Media is a 3-phased project which includes: field research to determine the key players and innovative projects involved in media and peace-building activities, and a literature search to identify resources in the field; an international workshop bringing together media and conflict resolution practitioners to help identify "best-practice" in the use of media for peace-building; and a publication on the findings of the Lifeline Media research and workshop which will appear in a Media and Conflict Handbook for Practitioners in summer 1999.
Development Issues

Peace.
Key Points

ICHR/RP's search indicated that there is ample information and articles written about journalism in war zones, reporting "peace" and the need for accurate reporting in conflict situations, but very little in terms of pro-active or interventionist media and the role this might play in peace-building. Much research has focused on the negative impact of media, rather than the potential positive impact of well-thought and constructed media projects.
Partners



International Centre for Humanitarian Reporting / Radio Partnership. Workshop was held in partnership with the South African Media Peace Centre.

Sources

Document provided by ICHR/RP to The Communication Initiative.