Social norms action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Virtual Network Of Cultural Entities In The Eastern Caribbean

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This initiative uses networking in an effort to enhance understanding and appreciation of the diverse cultures, customs and arts of the Eastern Caribbean countries by connecting people, ideas and resources. The network is made up of cultural organisations operating in each of the member states of the Organisation of the Eastern Caribbean States (OECS): Antigua and Barbuda, the Commonwealth of Dominica, Grenada, St. Kitts and Nevis, St. Lucia, St. Vincent and the Grenadines, as well as the French Department of Americas (FDA) - Martinique and Guadeloupe. An internet portal and associated provision of access to computers and technology training are meant to enable the cultural organisations of the region to work directly with one another, hopefully fostering regional integration and facilitating relations between the OECS member states and the FDA.
Communication Strategies
This network draws on information and communication technologies (ICTs) to enhance and promote the cultural life of the Caribbean community by creating opportunities for collaboration among a network of cultural organisations. Concretely, the bilingual (French-English) Eastern Caribbean cultural gateway website is made up of an Extranet and an Intranet including: a newsletter, a calendar of events, thematic pages relating to the arts (theatre, music, etc.), a searchable database of cultural organisations, libraries, how-to's for internet users, and so on. The portal both facilitates exchange of experience (e.g., through interactive fora) and shares information (e.g., through access to related links to national and international websites). These offerings are designed to create a sense of connection and cooperation among those working in the cultural sector. The idea is that such exchange and learning may result in joint ventures (tours, exchange and training programmes, pooling of expenses, creation of regional databases, etc.).

Participation is a key strategy: the portal operates as a "community" site. In order to ensure an efficient information network, Intranets are defined by the associations in keeping with their own information and mutual assistance needs. Some members have developed their own websites to ensure regular updating of the content; these 40 websites make up a web ring offering a selection of representative cultural organisations. Using this interface, the Virtual Network aims to enable members to highlight the diversity of their productions (announcing shows, exhibitions and publications online) while showcasing each island's particular characteristics. The portal, that is, serves as a tool for the promotion of the cultural specificity of the region through a strategy of sharing information that is developed and carried out by the cultural agent themselves. Such a participatory approach is designed to foster the presentation of the Lesser Antilles in a less stereotyped manner (it is frequently seen as mainly as a tourist destination) - for example.

To facilitate the access to and effective use of ICT resources for networking, the project has installed 36 computers in the 6 countries, in order to provide gateway access to the sister organisations and to enable them to manage their presence on the internet portal via all the tools available to them: web, mail, listserv, weblog. Various Cultural Internet Cafés have been set up that are accessible to all the members and that provide a better internet connection than might otherwise be possible. To foster use of this technology, training sessions of training have been offered to the cultural organisations:
  • Training in management of a multimedia project, including defining an internet policy appropriate for each structure, managing a webmaster, internet costs, and workshop discussions on how to update sites.
  • Training in general internet use.
  • Beginner webmaster training for persons working with cultural organisations.
  • A regional training for cyber managers of the Cultural Internet Cafés.
Development Issues

Cultural Development and Cooperation, Technology.

Key Points
The executive agency and coordinator for the project is the OECS Secretariat, which is assisted by a regional steering committee made up of a representative from each of the OECS Member states. A series of national committees is responsible for internet access, content design of the portal, coordination of activities through a focal point, etc. They operate in a manner similar to a network of mutual assistance communities. The 60 sister organisations of the network include those working in areas such as education, historial heritage, home science, literary arts (spoken and written word), management, media, musical arts, national heritage, performing arts, and visual arts. They cover a wide range, of organisations and individuals, including: national libraries, trust funds, schools of art, cultural heritage associations, festivals, carnival committees, networks of Calypsonians, networks of steel-pan players, orchestras, dance and theatre companies, show business promoters, music societies, and web professionals involved in cultural activities.
Partners

Financed by the French Ministry of Foreign Affairs.