Social Norms
Social norms action with informed and engaged societies
Social Norms

After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. 

Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future. 

On the transfer, co-founder Victoria Martin expressed her pleasure to see this work continue under Wits' leadership, knowing that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction. 

As Wits, we honour the team and partners who sustained The CI for decades and look forward building from that strong base. This includes co-founders Warren Feek (1953-2024) and Victoria Martin as well as La Iniciativa de Comunicación (CILA), which continues independently at lainiciativadecomunicacion.com with links to The CI Global site. We are also eager to forge new partnerships and entertain new ideas as we consider how best to contribute to social and behaviour change in our rapidly evolving environment.

If you are joining the International Social and Behaviour Change Communication (SBCC) Summit in Panama, please join Wits and CILA on Monday, 22 June, to share your thoughts and suggestion for the relaunch of the Communication Initiative. We will be in Pacifica 5 from 12-1:25 for the Refuel, Reflect, and Renew Lunch Series: The Communication Initiative: celebrating a driving force for Communication for Social Change and the way forward. We will reflect on the legacy of Warren Feek and family in creating the Communication Initiative, consider the contributions of CI over the years and then turn our attention towards the future in this dynamic session. 

If you are unable to join us in Panama, we still want to hear from you. Please contribute your thoughts by following this link: https://redcap.link/CommunicationInitiative2026 or reaching out to ci_surveys@commint.com. 

You can also follow the QR Code:

 https://redcap.link/CommunicationInitiative2026

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Why Gender Matters for Immunization: Webinar Series

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"Immunization programmes will only succeed in expanding coverage and equity when gender roles, norms and relations are understood, analyzed and accounted for as part of service planning and delivery."



Offered by the World Health Organization (WHO), TechNet-21, and Immunization Agenda 2030, this webinar series aims to improve awareness and understanding of how gender-related barriers impact immunisation . Showcasing examples from around the world of gender-responsive programming, the series aims to provide practical tools and methods to integrate a gender perspective into immunisation programmes to improve coverage and equity. Webinars are delivered in English, with simultaneous French translation; video recordings and presentation slides are available.



Webinars include:

  1. Why Gender Matters for Immunization - Overview [June 8 2023]: featuring Stephanie Shendale, WHO/Immunization, Vaccines and Biologicals (IVB); Shoubo Jalal, United Nations Children's Fund (UNICEF); and Jean Munro, GAVI. Materials:
  2. Understanding Gender-related Barriers to Immunization: Importance of Gender Data and Analysis [June 22 2023]: featuring Stephanie Shendale, WHO/IVB; Michela Manna, WHO/IVB; Valentina Bigoni, WHO; and Veronica Kamanga Njikho, UNICEF. Materials:
  3. Gender Responsive Approaches 1 - Gender Responsive Actions for the Health Workforce [July 6 2023]: featuring Stephanie Shendale, WHO/IVB; Michelle McIsaac, WHO; Laurence Codjia, WHO; and Julianne Birungi, UNICEF. Materials:
  4. Gender Responsive Approaches 2 - Make Community Engagement and Social Mobilization Gender Responsive and Transformative [July 13 2023]: featuring Stephanie Shendale, WHO/IVB; Lisa Menning, WHO; Ketan Chitnis, UNICEF; and Adelline Twimukye, Infectious Diseases Institute, Uganda. Materials:
  5. Gender Responsive Approaches 3 - Engaging with Men and Promoting a Family Approach to Transform Gender Norms [July 20 2023]: featuring Stephanie Shendale, WHO/IVB; Shirin Heidari, WHO; Elizabeth Arlotti-Parish, Jhpiego; Alia Poonawala, GAVI; and Archana Choudhary, GroupM Media India Pvt. Ltd. Materials:
Publication Date
Languages
Webinars are delivered in English, with simultaneous French translation. Presentation slides are in English.
Source
TechNet-21.org, July 10 2023, July 17 2023, and August 1 2023. Image credit: Veronica Kamanga Njikho