Communicating Public Health Information Effectively: A Guide for Practitioners

This book aims to assist health practitioners in both the public and private sector improve their ability to communicate with different audiences. It provides practical recommendations and examples on how to communicate public health information to nonscientific audiences more effectively.

From the preface..." The book attempts to strike a balance between science and practical recommendations. For some areas, such as communicating with the general public, there is a substantial body of scientific research; for others, such as communicating with policy makers or using electronic communication, the research is limited. The book is designed to be used primarily as a primer to help those who need background information or guidance when faced with specific communication situations..."