Social norms action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Big Issue - Namibia

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The Big Issue Namibia is a magazine project that aims to empower and create employment for the homeless. The magazine is a general-interest, monthly publication focussing on social issues affecting Namibians.
Communication Strategies

Activities include:

  • campaigning on behalf of the homeless;
  • highlighting of social issues of the day;
  • giving vendors the opportunity to make an income;
  • increasing the opportunity for vendors to take control of their lives; and
  • allowing vendors to voice their views.



The publication is a member of the International Network of Street Papers (INSP) which tackles the challenges of homelessness and unemployment. It follows the model of more than 50 other street papers around the world. The Big Issue combines news with general interest features and seeks to inform and entertain while advocating the need for social change.


Vendors who are either homeless or unemployed, buy the magazine from its depot and sell it on the streets to the public for their profit. All vendors receive training, sign a code of conduct and can be identified by The Big Issue Namibia badges.


The publication is funded through advertising and sponsorships. Profits go back to helping vendors through a vendor support programme, which provides them with counselling, skills training, and art and literacy classes.

The Big Issue Namibia is currently (February 2009) in the process of negotiating funding and is not printing.

Development Issues

Economic development

Key Points

The project aims to raise awareness of social issues. "The magazine, sold by the homeless and socially excluded has a circulation of 2000 magazines and a potential readership of over 15000 people."

Partners

INSP

Sources

Big Issue Namibia website on August 17 2004.

Comments

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Submitted by Anonymous (not verified) on Tue, 02/03/2009 - 01:47 Permalink

I am very glad to see us on the site eventhough our website is not up and running. This can maybe help us to locate funding.

Matthew Rukoro
The Big Issue Namibia.