Social Norms
Social norms action with informed and engaged societies
Social Norms
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Published 22 years ago
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Cyber centre

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This is a project to help small companies access the world of electronic business in order to encourage community economic development. South African soccer team the Kaizer Chiefs and computer specialists Acer have collaborated to launch the Cyber Centre in Johannesburg to build the capacity of local entrepreneurs.
Communication Strategies
The center offers e-mailing and e-banking facilities so that small enterprises can access clients and partners electronically, "making them more cost and time effective". A computer-training centre where people can learn computer and IT skills is also available.
Development Issues
IT, Economic
Key Points
The organisers say the aim of the initiative is to empower individuals on a large scale by growing small and medium enterprises. They say their intention is to make a positive contribution to the growth of the country.

The organisers hope that a large number of people will use the Cyber Centre, to become computer literate, enjoying the benefits of IT, and gaining administration skills.

The IT training will also be extended to Chiefs players. The organisers say the players won't be able to make a living from soccer indefinitely, and a number of the players have looked at IT as a possible career after retiring from the game. They say the Cyber Centre will give people a chance to develop IT skills.
Partners

Kaizer Chiefs, Acer

Sources

City of Johannesburg website on July 29 2003