Social Norms
Social norms action with informed and engaged societies
Social Norms
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Educating on Peace and Reconciliation after a Decade of War

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Educating on Peace and Reconciliation after a Decade of War is a tele-collaborative project between iEARN Sierra Leone and Virtual Activism USA that uses a website (no longer functional) to reach youth. The aim of the project is for students in Sierra Leone and the United States to interact, share ideas and explore their talents in various forms on the theme of peace and reconciliation.

The project aims to both reduce the rate of conflict within schools and in communities as the students leave the schools.
Communication Strategies

Educating on Peace and Reconciliation after a Decade of War is an interpersonal project which aims for interaction through the internet - email and a website.

The project also provides the following services:

  • Connecting youths in online education.
  • Bridging the digital divide in Sierra Leone.
  • Linking Sierra Leone Schools with others around the world to share in online educational projects.
  • Identifying the talents amongst war-affected youths/students in a variety of art forms - music, creative writing, etc.
  • Enabling youth to use the internet to share their talents.
  • Running peace-building and human rights campaigns on-line.
Development Issues

Youth, Conflict.

Key Points

The project organisers claim: "We predict that conflict will drop substantially as children are more empowered to use their artistic talents to educate their peers, parents, and communities about peace. We also predict that school and community leaders will become more effective in transmitting the skills and knowledge required for the non-violent resolution of conflict, and that individuals will be encouraged to integrate what they have learned into their daily professional and personal lives."

Partners

iEARN Sierra Leone, Virtual Activism USA and Computer Aid International.

Sources

iEARN website on June 8 2004.