Social norms action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Fem'Mediafrique - West Africa

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Fem'Mediafrique is a project for print and radio journalists, policymakers and influence leaders from Burkina Faso, Côte d'Ivoire, Mali, Mauritania, and Senegal who meet for regular seminars on issues affecting women's health, legal status, and economic position. Its aim is to strengthen, expand, and sustain quality, data based reporting of women journalists and issues of gender within the media.
Communication Strategies

Fem'Mediafrique began as a five-day seminar in Dec. 1999 on Gender and HIV/AIDS for 10 women journalists and 10 policy makers/influence leaders from the regions listed above. There will be 6 newspaper articles/radio broadcasts by each journalist during 2000; a contract will be signed with the journalist and the participating media organisation to guarantee publication/broadcast. Depending on the availability of funding, a second seminar on an issue concerning women's health or legal/economic status will be held in January 2001 for the same group of participants. Panos was posting the articles on their web site at click here.

Development Issues

Gender, Health, HIV/AIDS, Women, Independent press, Rights.

Key Points

Based on an assessment study, which noted the many obstacles confronting women journalists and the low quality of media coverage on women's issues, the project aims to expand and sustain quality, data-based reporting, strengthen relationships between women journalists and policy makers, and capitalise on the new era of free press to engage civil society and leaders in debates on women's issues. The project is a successor to the 3-year Pop'Mediafrique project that aimed to raise awareness of crucial reproductive health issues by improving the relationship between editors-in-chief and health experts.

Partners

Population Reference Bureau (PRB), the PANOS Institute West Africa, and Africa Consultants International (ACI).

Sources

Letter from Victoria Ebin to The Communication Initiative.