Social norms action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Forum for Young Citizens - Western Europe

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In 2003, the Departments of Culture in 15 cities in the independent European network Eurocities Culture Committee launched this programme in an effort to strengthen youth culture in Europe. Young people from cities all over Europe met with peers as part of a process of creating youth culture in the form of art and media products that tell stories. The cities that are taking place in the project include Bergen, Birmingham, Bradford, Bucharest, Dortmund, Düsseldorf, Göteborg, Leipzig, Malmö, Prague, Stockholm, Tampere, Venice, and Vienna.
Communication Strategies
In August 2003, 15 young participants were invited to meet in Stockholm, Sweden to take part in the first Forum for Young Citizens event. Various activities and workshops focussed on enabling the participants to share their experiences, visions, and attitudes regarding culture and lifestyles. They also discussed the place of young people in the official culture arena in Europe.

Specifically, the main workshop was based on a method called Digital Storytelling, which involves beginning with a personal story - whose theme was what it is like to be young in a European city - and then transferring these stories into films. Each participant produced his or her own digital story with support of filmmakers from Film Stockholm.

The digital stories were displayed at the youth art exhibition "Extreme Passion" at the Culture Centre of Stockholm in August 2003 and at different events in theparticipating cities. Carrying the slogan "The most extreme is to have the courage to be who you are", the free exhibit also featured "A thousand square meters of young art; paintings, street art, t-shirts, graffiti and sculptures." The exhibit focussed on how culture looks when young people create it themselves.
Development Issues

Youth, Culture.

Key Points
Organisers are motivated by these questions: What is the passion of young people in Europe? What support do young people involved in cultural activities want from decision makers? Meetings between young people and decision makers will be organised as the project progresses to foster reflection on these questions, and to inspire change.
Partners

The Culture Department of the City of Stockholm, other Departments of Culture, Film Stockholm.

Sources

Letter sent from Simon Str