Social norms action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Health e Communication - Global

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Launched in 2004, Health e Communication is an online resource designed to enable health communication practitioners to connect with each other and share their work and ideas. It is designed to grow and evolve as these personnel submit and peer-review case studies, planning models, research and evaluation documents, and lectures and speeches. In short, it is an open process that asks people to:
  • submit the resources they find most useful
  • assess the resources others have submitted
  • share ideas about what works and why
  • generate an evolving collective perspective around resources, approaches, and trends in the field of health communication
Main Communication Strategies
The Health e Communication website is at the centre of this interactive, collaborative effort. Development practitioners who use communication as a tool are invited to access and evaluate health resources through the following:
  • Reference Tools designed for quick access to key health communication information, as submitted and assessed:
    • Top 10's - reference lists of the 10 Case Studies, Planning & Thinking, and Research & Evaluation resources rated for their usefulness and impact by health practitioners. Click here to visit this interactive page, which enables visitors to order these lists based on factors such as total score, usefulness to work, improvement in understanding communication options, potential to impact work, potential to improve work, or number of ratings received.
    • Quick Lists - provides quick cross referencing between Health e Communication resources and core health and development issues. Click here to view the matrix.
  • Resources organised so that, through a participatory process of submission, assessment, discussion, and - in some cases - ranking a collective view, a toolkit will be built in the areas of:
    • Case Studies & Experiences - studies or programme experiences that focus on specific health communication initiatives and provide insight into the following questions: what did the initiative do, how did it do it, what were the lessons learned?
    • Planning & Thinking - ideas to incorporate into health communication initiatives, models for programme planning, and strategic thinking on health issues with reference to communication.
    • Research & Evaluation - research and evaluation papers, publications, and reports that look beyond specific initiatives or projects, placing health communication programmes and programming in a wider context.
    • Lectures & Speeches - addresses or presentations specifically focused on health communication.
  • Interactivity
    • Submit Resources - on an ongoing basis, practitioners may submit case studies, planning models, strategic thinking articles, change theories, research reports or findings, evaluation results, and lectures and speeches. Click here to visit this interface.
  • From time to time views will be sought through:
    • Opinion Polls - simple questions on key issues that are used to test opinion and generate comments
    • Discussion Forums - spaces for debate and discussion of key emerging issues and the identification of the most useful resources for effective health communication.
Development Issues
Health.
Partners

Health Communication Partnership (Johns Hopkins Bloomberg School of Public Health/Center for Communication Programs in partnership with Academy for Educational Development, Save the Children, The International HIV/AIDS Alliance, Tulane University's School of Public Health and Tropical Medicine) and The Communication Initiative.