Kakoba Women’s Business CD – Uganda

KWSED produced a CD on small enterprise development from the point of view of Ugandan women. The CD uses a fairly standard Web layout that can be accessed by a computer and software browser. Its content takes the viewer through the stages of thinking about and planning a business. Audio supports the text. All text on a page has been read aloud by a Ugandan woman. This aims to overcoming barriers to the semi-literate. The sound is accessed by placing the cursor on the text and clicking.

The CD is in a local language and the illustrations help the women to assess their entrepreneurial capacities and attributes in addition to their limitations. Once they have identified their weaknesses then AIDTS develops training content to bridge the gaps. The CD is aimed at motivating rural women's groups to develop entrepreneurial skills through illustrations and role models indicated in the CD. They learn by sharing experiences after discussing the information on the CD.

The relevant content on this CD includes;

• Starting with what you have to create a business.
• Making money from a product or service.
• Finding the money you need.
• Opportunity perception.
• Business selection.
• Business plan.
• Start-up process.
• New ways to make money.

The CD aims to present the opportunity to start a discussion since women are encouraged to use it in groups. The content is shared among the groups of women while training and they continue using the illustrations in their weekly meetings. The women group leaders ensure that in their meetings they reflect on the information discussed during the training and how they can apply it in their small enterprise development efforts.

Technolog, Economic development, Women

The CDs are produced within Uganda and sold on a cost recovery basis. The content was generated for rural women in Africa with ideas for earning money.