Social norms action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Knowledge Exchange and Learning Partnerships (KELP) - Africa

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The KELP network aims to increase the contributions of post-secondary institutions in Africa in the areas of economic growth, agriculture, natural resources management, development information, and the environment. Instructional technologies are integrated into research, teaching, and learning initiatives to foster the increased flow of knowledge and experience -- partnerships -- between centres of learning in Africa and the United States.
Communication Strategies

Partner institutions negotiate a reciprocity agreement that includes the cross-listing of courses, credit transfers, tuition waivers, and joint degrees. Within this "umbrella" agreement, point-to-point linkages on joint curriculum development, teaching, research and/or outreach, papers, online courses, and other types of collaboration are faciliated. Universities, technical colleges, research centres, non-governmental organisations, community groups, and private sector firms are potential links. Face-to-face interaction between and among professors and students, which is intended to generate ideas for joint projects, is complemented by a range of technologies, including the Internet, CD ROM, traditional print media, videocassettes, and others.


Specifically, activities include:

  • Management Sciences Network, whose goal is to establish a Management Sciences Network at the Faculty of Management Sciences, University of the North, South Africa
  • Public Affairs Network, whose goal is to establish a Public Affairs Network at the Faculty of Economics, University of Pretoria, South Africa
  • Telematics Centres Network, whose goal is to establish a Telematics Centres Network at the University of Durban-Westville
  • Transformed Agricultural Education, whose goal is to establish a Transformed Agricultural Education Network at the University of Fort Hare
  • Recreation and Tourism Network, whose goal is to establish a Recreation and Tourism Network at the University of Zululand (Umlazi)
  • Bureau for Africa Office of Sustainable Development


These activities are organised and implemented by a Task Team that has representation from each of the founding partners. Task Team members are trained to initiate and sustain faculty/researcher use of information, communication, and knowledge technologies so as to integrate these tools into the higher education curriculum -- training that is accomplished in large part by peers. High-end computers with presentation equipment and multimedia capability are made available to each African institution partner.

Development Issues

Technology, Agriculture, Environment, Economic Development.

Key Points

KELP focuses on sustainable development as knowledge content; the role of post-secondary institutions in fostering the capacity to manage sustainable development; educational objectives related to the use of technologies to distribute learning content and other resources to geographically dispersed learners in different time zones; means for assessing results derived from the use of technologies; faculty and researcher professional development; training and resources for computer-mediated networks; and access to computers and other related technologies in Africa. The KELP framework is based on concepts explored in a working paper on "Distributed Learning Partnerships".


The initial phase of the initiative will run for five years (1999-2004). Individuals or teams of faculty or researchers from post-secondary institutions will be invited to develop specific proposals and to seek funding for institution-specific, as well as country-specific, activities, in liaison with the Task Team, the Partnerships Coordinator, and the KELP advisor.

Partners

USAID Bureau for Africa, Office of Sustainable Development (AFR/SD), Africa America Institute, the SO5 and SO4 teams, the Education for Development and Democracy Initiative (EDDI).