Social Norms
Social norms action with informed and engaged societies
Social Norms
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Radio Bank - West & Central Africa

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A project developed to promote pluralism in West and Central African media. The Institut Panos Paris works through lobbying and research (in Dakar-Senegal), developing a relationship between the media and conflict resolution (in Accra-Ghana), and both supporting and starting-up new and independent radio stations (in Bamako-Mali).
Communication Strategies

This programme responds to an expanding community radio network and is beginning the process of using new technologies, including the Internet, to provide quality broadcasting. Most of the new stations equipped were in Sahel Desert countries.
Development Issues

Human rights; prevention of conflicts; refugees and migration; situation of women; the evolution of free media; and several other cultural issues.
Key Points

A radio programme exchange bank was created in 1995 for over 150 existing independent community radio stations in 25 countries. These stations broadcast one 30-minute Panos social/political documentary every week. All documentaries are offered free of charge to all stations. Over 40 of these stations have also contracted with Panos to learn about and be involved in production of similar documentaries. Copies of all documentaries are held in Panos'archive in Bamako which now includes over 1000 different programmes. An new audio-database has been launched on the internet for free global access to these african radio-broadcasts.
Partners



Institut Panos Paris, independent and community radio stations.

Sources

Letter to Communication Initiative from Johan Deflander, 21 September, 1998.