Social Norms
Social norms action with informed and engaged societies
Social Norms
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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Students Without Borders (SWB)

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Students Without Borders (SWB) is a youth programme supported by Teachers Without Borders, Nigeria. The programme aims to encourage Nigerian students to bring about positive changes in their communities, enable the exchange of resource information, and facilitate the education of other young people (using their peers' achievements at the local level as a showcase).
Communication Strategies

As part of this programme, students are supported in taking action to effect positive changes in their communities (especially the campus community). It also brings young Nigerians together to share resources, information, ideas, and concrete community level success stories. Another strategy is using young people's achievement at the local community level as an educational tool to inform and motivate other youth.

SWB is focused on community projects that use communication to bring about change; they include:

  • Student Leaders Information Technology Conference: brought together student and youth leaders from various institutions and organisations to discuss the development of information and communication technology (ICT) in Nigeria and the roles that student leaders can play in complementing the efforts of the government and other stakeholders. The outcome of the conference was a declaration and a conference statement.
  • AIDS 2004 YOUTH: an e-platform that was designed to facilitate the effective and maximum participation of young people across the world - both in the preparatory processes and at the main conference at the 15th International Conference on AIDS (Bangkok, 2004). Over 200 youth leaders from 40 countries participated in a series of discussions that led to a development of a presentation highlighting the formation of a Global Youth Coalition on AIDS.
  • Save Port Harcourt Zoo Campaign: A campaign geared toward raising awareness in the community on the need to save the local zoo from total collapse as a result of what SWB characterised as inadequate care and nutrition for the animals. SWB hopes to secure funds to set up a Zoo Renewal Fund and plans to start a student volunteering programme for the zoo.
Development Issues

Youth.

Key Points

SWB plans include:

  • Formal launch of students' zoo volunteer programme
  • Second Student Leaders ICT Conference
  • Focus on youth patriotism and national rebirth.
Partners

State University of New York at Buffalo, Center for Applied Technology in Education (CATE), University of San Francisco, AIDS Relief Foundation, Jane Goodall Institute, Humanitus Foundation, New Horizons for Learning, Nigerian I.T. Professionals of America (NITPA), Palm, Respect, Seattle Public Schools, UNESCO, United Nations, University of Washington, World Links for Development, Association for Lifelong International Education Starting From Childhood AIESC, The Companion Flag, Digital Partners.