Social Norms
Social norms action with informed and engaged societies
Social Norms
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Emily's Choice

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Emily's Choice is a child protection comic book and video created by British Columbia (BC), Canada's Healthy Aboriginal Network (HAN) and the Legal Services Society (Legal Aid BC). The graphic novel tells the story of Emily, who is struggling with addiction and an unhealthy relationship. She loves her son, Greg, but can't always take care of him. When Greg goes into foster care, Emily is heartbroken. With support from her brother, lawyer, and social worker and by learning about her legal options, she gets Greg back.

HAN focus group tested the draft story twice in order to weigh the feedback of youth in or around care, social workers, and Legal Aid BC and to take into account their opinions, some of which conflicted.

For more information on child protection issues, parental rights, and who can help, visit the Legal Aid BC website.

Publication Date
Number of Pages

28

Source

Email from Sean Muir to The Communication Initiative on November 7 2016.