Social norms action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Business Intelligence Trade Points

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The objectives of this project of the Féderation Nationale des Industries de l'Agro-Alimentaire du Burkina Faso (FIAB) included providing a more effective and efficient collection and dissemination of national and international market information by the member organisations FGIAB and other interested agro-food businesses in Burkina Faso. It also aimed to strengthen the competitiveness of the agro-food sector nationally and internationally and to develop a self-sustaining information service in this sector.
Communication Strategies

Over six years, the national information centre was linked to five regional centres by computer, whereupon regional centres could request information by phone or fax. A database was developed which would eventually be linked through internet connections.

Development Issues

Economic development, Agriculture.

Key Points

Small-scale producers and exporters do not have access to national and international electronic information on agricultural products, prices and trade. This project aims to provide this information and train the users in rural areas to access information.

Project outputs included the development of one national information centre with well-trained staff and appropriate equipment, cutomised information services including databases, internet and more traditional sources of information, five regional centres, training services, and communication services in the form of email, internet, and word processing.

Partners

International Institute for Communication and Development (IICD), Féderation Nationale des Industries de l'Agro-Alimentaire du Burkina Faso (FIAB), small and medium sized producers, exporters, several agro-food federations in West Africa.

Sources

IICD Project series. Project number 1502.01. FIAB/Business Intelligence Trade Points. Version 2, 9 November 1998.

Comments

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Submitted by Anonymous (not verified) on Wed, 02/08/2006 - 10:47 Permalink

The natinal and international market informations on fresh fruit and vegetables are also difficult to be obtained by the producers and exporters, so this Project should include them
best regards

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