Social norms action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at lainiciativadecomunicacion.com and is linked with The CI Global site.
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Our Mekong - South East & East Asia

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'Our Mekong: A Vision amid Globalisation' is a media fellowship programme run by Inter Press Service (IPS) Asia-Pacific. This fellowship aims to look at cross-border issues in the Mekong subregion during a time of globalisation - by asking journalists to shed the national boundaries that normally dictate coverage. It is also designed as a venue for Mekong journalists to tell the world about issues and events in the region they come from, thereby building their capacity, exposure, and strength by "reporting from within". The fellowship aims to engender discussion of regional changes and issues by affected communities in order to influence awareness and socio-economic change. The fellowship programme - which involves online and email-based publishing - is now in its second cycle. Participants include 17 journalists and photographers - 5 from Cambodia, 3 from China, 2 from Laos, 3 from Thailand, 3 from Burma, and 1 from Vietnam.
Communication Strategies
The programme's key strategy is providing financial support to writers and photojournalists from countries in the Mekong subregion. These journalists work to look at socio-economic changes and social issues not only as from a national perspective, but in relation to, and as in many ways inseparable from, the experiences their neighbours. The idea is to encourage them to look at cross-border aspects of development projects and trends from varied perspectives - and to cover those stories.

The fellows' work is uploaded regularly on the IPS site. In addition, an e-publication is sent to subscribers. In one such email posting, Ma Guihua wrote "Women Reap Fruits of Anti-Drug Battle", which is summarised as follows: "Tired of seeing their families and livelihoods destroyed by drug use, women in this village in Yingjiang country on the China-Burma border take matters into their own hands -- and say they have made a difference".
Development Issues

Globalisation, Media Development.

Key Points
The Mekong subregion is home to 240 million people in countries divided by and at the same linked by land borders that have hastened the sharing of natural resources, economic integration, and development challenges. Land boundaries mean more mobility for people, trade, and culture; the Mekong river means the countries are linked by shared natural and economic resources.

Another factor that organisers say calls for increased journalistic investigation of this area: the Mekong subregion has entered a period of economic liberalisation at a time when globalisation has become a factor throughout all Asian countries. Specifically, they say that, "The experience of the past years gives room to look at where countries can steer their development engines to - have they learned lessons from other countries in Asia, like Thailand? Do they offer any new formulas? What are the common challenges brought about by economic and social integration amid globalisation?"

In addition, organisers explain that the Mekong subregion has been the site of many development projects and foreign business ventures. Common borders, they say mean shared environmental problems like deforestation, and disasters like floods. Projects like dams may benefit some countries upstream of the Mekong while hurting those downstream. This business-driven vision, they say, often has not had enough input from the communities themselves, and has often resulted in different, even conflicting, impacts across countries. In light of this situation, the project aims to urge reporters to ask what people think of this process, what changes it has brought to their lives, and what their common problems are and how to tackle them - in short, to explore various visions of the Mekong subregion.
Partners

Funding provided by the Rockefeller Foundation (Southeast Asia).

Sources

Our Mekong page on the IPS site; and email posting sent from IPS to The Communication Initiative on September 12 2003.