"New models for gender relationships become a 'normal' part of thinking and behavior for both men and women, where general principles of human rights are integrated progressively into real life
English; Kyrgyz; Russian
106 (English); 115 (Kyrgyz); 109 (Russian)
United Nations Kyrgyz Republic website, May 4 2021. Image credit: Linda Mayoux and Vitaliy Konovalov
"Research into discriminatory social norms identifies many ways in which they may curtail the ability of women and girls, transgender and gender non-conforming people to break the cycle of pove
34
Email from Oxfam Policy & Practice to The Communication Initiative on December 17 2020; and Oxfam Policy & Practice website, April 20 2021. Image credit: Vina Salazar - Oxfam 2019
"Recognizing that we are all governed by an unwritten rule book can be helpful when things change, or we want them to change.
English; French
84 (guide); 97 (slide deck)
Breakthrough website; "Social Norms are the Unwritten Rules", by Stephanie Desmon, February 17 2021; "We Don't Have to Be Experts in Everything: Integrating Social Norms into SBC", by Lisa Cobb, February 2 2021 - all accessed on February 24 2021; email from Lisa Cobb to The Communication Initiative on February 26 2021; and email from Cait Davin to The Communication Initiative on March 3 2021. Image credit: Rain Barrel Communications via Facebook
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