Social norms action with informed and engaged societies
After nearly 28 years, The Communication Initiative (The CI) Global is entering a new chapter. Following a period of transition, the global website has been transferred to the University of the Witwatersrand (Wits) in South Africa, where it will be administered by the Social and Behaviour Change Communication Division. Wits' commitment to social change and justice makes it a trusted steward for The CI's legacy and future.
 
Co-founder Victoria Martin is pleased to see this work continue under Wits' leadership. Victoria knows that co-founder Warren Feek (1953–2024) would have felt deep pride in The CI Global's Africa-led direction.
 
We honour the team and partners who sustained The CI for decades. Meanwhile, La Iniciativa de Comunicación (CILA) continues independently at cila.comminitcila.com and is linked with The CI Global site.
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The Accelerator - USA

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The IT Resource Center, a Chicago nonprofit organisation with a seventeen-year history of assisting other nonprofits with technology, developed the Accelerator to help initiate new Community Technology Centers (CTCs) and to help existing CTCs expand their services. The target population of this programme is broad, ranging from young children to senior citizens - all of whom reside in disadvantaged communities.

A six-month planning and preparation period for this three-year project will begin after the grant is finalized in October 2001; assistance to CTCs will begin by April 2002.
Communication Strategies
In Year One of the project, ten CTCs will be selected via a competitive application process. They will receive services including assistance with programming and curriculum choices;assistance with technology, business, and marketing planning; and training for CTC staff and volunteers. They will also receive concrete resources, including cash or in-kind hardware equivalent to six to ten computers, software, and furniture; on-site staffing every week (ten hours) by members of the Accelerator staff for troubleshooting, program development, or direct work with end users; and resources for marketing, security, cabling, etc. Participating CTCs will match the funding provided by offering space, staffing, and management for the CTC. In Years Two and Three, these ten CTCs will receive resources for upgrades and continued staffing; they will continue their in-kind match. Also in Year Two, an additional fifteen CTCs will begin the process, receiving upgrades and continued staffing in Year Three. Thus over three years, 25 CTCs will be initiated or expanded; ten will have three years of participation and 15 will have two years.
Development Issues
Technology
Key Points
This project will offer both services and tangible resources for CTCs in an effort to bridge the Digital Divide, a problem with some urgency. Creating CTCs at the typical pace with which new nonprofit organisations and/or programmes within existing nonprofits get started means that years will pass before CTCs are available everywhere they need to be. The Accelerator purports to proceed at a speedier pace in an effort to garner access to the technologies, networks, and training that will allow a wider population to participate in the digital culture and economy.
Partners

Elizabeth Morse Genius Trust; additional matching funding.

Sources

The CTC Accelerator, Executive Summary, IT Resource Center, October 2001. Letter from Deborah Strauss to the Communication Initiative on 11/7/01.